Web Design
Pawfect
User-friendly and visually engaging webpage for a subscription service.
Year :
2025
Industry :
eCommerce
Client :
Halide
Project Duration :
4 weeks



Overview
The "Pawfect Web Design" project focuses on creating a sleek, user-friendly website for a pet-related service. With a modern, vibrant design, it combines functionality with visual appeal to engage pet owners and encourage interaction. The website is optimized for both usability and responsiveness across different devices.



The Challenge
Pet food websites are often cluttered, impersonal, or hard to navigate. Many fail to balance:
Trust-building visuals (for cautious buyers)
Emotional tone (for pet lovers)
Conversion-focused UX (for subscription models)
The challenge was to design an eCommerce experience that feels personal, lovable, and easy to use — while supporting subscription logic.



Goals
Create a warm, playful visual identity that resonates with pet owners
Design a conversion-focused layout with clear CTAs
Support a smooth subscription flow with customization options
Ensure full responsiveness and visual consistency across devices
Design Approach
Visual Style
Rounded UI elements, soft pastel color palette
Friendly serif headlines paired with clean body text
Product cards with generous spacing and pet-focused imagery
UX Strategy
Quick-start flow: choose pet type → pick plan → customize
Modular pricing table and product info cards
Sticky CTAs for mobile users to simplify navigation
Trust badges and reviews to increase purchase confidence






More Projects
Web Design
Pawfect
User-friendly and visually engaging webpage for a subscription service.
Year :
2025
Industry :
eCommerce
Client :
Halide
Project Duration :
4 weeks



Overview
The "Pawfect Web Design" project focuses on creating a sleek, user-friendly website for a pet-related service. With a modern, vibrant design, it combines functionality with visual appeal to engage pet owners and encourage interaction. The website is optimized for both usability and responsiveness across different devices.



The Challenge
Pet food websites are often cluttered, impersonal, or hard to navigate. Many fail to balance:
Trust-building visuals (for cautious buyers)
Emotional tone (for pet lovers)
Conversion-focused UX (for subscription models)
The challenge was to design an eCommerce experience that feels personal, lovable, and easy to use — while supporting subscription logic.



Goals
Create a warm, playful visual identity that resonates with pet owners
Design a conversion-focused layout with clear CTAs
Support a smooth subscription flow with customization options
Ensure full responsiveness and visual consistency across devices
Design Approach
Visual Style
Rounded UI elements, soft pastel color palette
Friendly serif headlines paired with clean body text
Product cards with generous spacing and pet-focused imagery
UX Strategy
Quick-start flow: choose pet type → pick plan → customize
Modular pricing table and product info cards
Sticky CTAs for mobile users to simplify navigation
Trust badges and reviews to increase purchase confidence






More Projects
Web Design
Pawfect
User-friendly and visually engaging webpage for a subscription service.
Year :
2025
Industry :
eCommerce
Client :
Halide
Project Duration :
4 weeks



Overview
The "Pawfect Web Design" project focuses on creating a sleek, user-friendly website for a pet-related service. With a modern, vibrant design, it combines functionality with visual appeal to engage pet owners and encourage interaction. The website is optimized for both usability and responsiveness across different devices.



The Challenge
Pet food websites are often cluttered, impersonal, or hard to navigate. Many fail to balance:
Trust-building visuals (for cautious buyers)
Emotional tone (for pet lovers)
Conversion-focused UX (for subscription models)
The challenge was to design an eCommerce experience that feels personal, lovable, and easy to use — while supporting subscription logic.



Goals
Create a warm, playful visual identity that resonates with pet owners
Design a conversion-focused layout with clear CTAs
Support a smooth subscription flow with customization options
Ensure full responsiveness and visual consistency across devices
Design Approach
Visual Style
Rounded UI elements, soft pastel color palette
Friendly serif headlines paired with clean body text
Product cards with generous spacing and pet-focused imagery
UX Strategy
Quick-start flow: choose pet type → pick plan → customize
Modular pricing table and product info cards
Sticky CTAs for mobile users to simplify navigation
Trust badges and reviews to increase purchase confidence





