Branding
Halide
A modern, visually appealing product catalogue for Halide, showcasing premium pet foods, healthy treats, and cozy bedding with a focus on elegance and functionality.
Year :
2024
Industry :
Consumer Goods
Client :
Halide
Project Duration :
2 weeks
Overview
Halide’s catalogue was designed to present a curated selection of premium pet products - including bedding, healthy treats, and accessories - in a format that feels fresh, approachable, and brand-aligned. The catalogue needed to function as both a print handout for distributors and a digital reference tool for buyers.
Design Approach
The design features a square format with bright, playful tones, a clean grid, and clear product segmentation. Full-page lifestyle photography highlights the comfort and design of the bedding collections, while structured content blocks provide essential product info like sizes, materials, and use cases. Pops of brand teal and white space keep the layout light and airy, avoiding visual clutter.
Key Features
Each product page includes a title block, material highlights, and a feature summary in bullet form for quick readability. Visual consistency is maintained through iconography, repeated element positions, and a unified color-coding system. The variety of colorways and sizes is shown through side-by-side thumbnails, with corresponding size/weight guides to support B2B ordering.
Outcome
The final result is a catalogue that not only informs but elevates the brand - blending emotional appeal (adorable pets and cozy visuals) with practical sales content. It reflects Halide’s commitment to quality and care, while delivering a polished, professional presentation that’s easy to navigate, print-ready, and conversion-focused.
More Projects
Branding
Halide
A modern, visually appealing product catalogue for Halide, showcasing premium pet foods, healthy treats, and cozy bedding with a focus on elegance and functionality.
Year :
2024
Industry :
Consumer Goods
Client :
Halide
Project Duration :
2 weeks
Overview
Halide’s catalogue was designed to present a curated selection of premium pet products - including bedding, healthy treats, and accessories - in a format that feels fresh, approachable, and brand-aligned. The catalogue needed to function as both a print handout for distributors and a digital reference tool for buyers.
Design Approach
The design features a square format with bright, playful tones, a clean grid, and clear product segmentation. Full-page lifestyle photography highlights the comfort and design of the bedding collections, while structured content blocks provide essential product info like sizes, materials, and use cases. Pops of brand teal and white space keep the layout light and airy, avoiding visual clutter.
Key Features
Each product page includes a title block, material highlights, and a feature summary in bullet form for quick readability. Visual consistency is maintained through iconography, repeated element positions, and a unified color-coding system. The variety of colorways and sizes is shown through side-by-side thumbnails, with corresponding size/weight guides to support B2B ordering.
Outcome
The final result is a catalogue that not only informs but elevates the brand - blending emotional appeal (adorable pets and cozy visuals) with practical sales content. It reflects Halide’s commitment to quality and care, while delivering a polished, professional presentation that’s easy to navigate, print-ready, and conversion-focused.
More Projects
Branding
Halide
A modern, visually appealing product catalogue for Halide, showcasing premium pet foods, healthy treats, and cozy bedding with a focus on elegance and functionality.
Year :
2024
Industry :
Consumer Goods
Client :
Halide
Project Duration :
2 weeks
Overview
Halide’s catalogue was designed to present a curated selection of premium pet products - including bedding, healthy treats, and accessories - in a format that feels fresh, approachable, and brand-aligned. The catalogue needed to function as both a print handout for distributors and a digital reference tool for buyers.
Design Approach
The design features a square format with bright, playful tones, a clean grid, and clear product segmentation. Full-page lifestyle photography highlights the comfort and design of the bedding collections, while structured content blocks provide essential product info like sizes, materials, and use cases. Pops of brand teal and white space keep the layout light and airy, avoiding visual clutter.
Key Features
Each product page includes a title block, material highlights, and a feature summary in bullet form for quick readability. Visual consistency is maintained through iconography, repeated element positions, and a unified color-coding system. The variety of colorways and sizes is shown through side-by-side thumbnails, with corresponding size/weight guides to support B2B ordering.
Outcome
The final result is a catalogue that not only informs but elevates the brand - blending emotional appeal (adorable pets and cozy visuals) with practical sales content. It reflects Halide’s commitment to quality and care, while delivering a polished, professional presentation that’s easy to navigate, print-ready, and conversion-focused.